30 - 45% Off

Keep your little one laughing during playtime with this GooGoo Giggle Plush Toy from babyfirst™. Featuring a cuddly exterior made with soft plush fabric, this interactive stuffed GooGoo toy giggles when he's bounced. Inspired by one of our most popular characters, this plush toy is sure to be a playtime favorite for any child for years to come.

• 12"
• Requires 3 AG13/LR44 batteries (included)

GooGoo is a cute and curious 18-month-old baby with a very rich inner world. You can see him and his best friend GaaGaa on babyfirst™ TV shows including GooGoo, GooGoo and GaaGaa, and My Color Friends.

Babies will love the bright colors and fun sounds (phone ring, message, and camera click) of their very own toy smartphone. The screen graphic features images of favorite BabyFirst friends Harry the Bunny, VocabuLarry, the Color Crew, and more.

• 5" x 5"
• Requires 2 AAA batteries (included)
• Recommended age: 6m+

Make playtime a hoot and a holler with this Peek-A-Boo Talking Plush Toy from babyfirst™. Featuring a cuddly exterior made with soft plush fabric, this interactive stuffed Peek-A-Boo toy yawns, giggles, speaks, and plays music (including the Peekaboo I See You! theme song) with five touch points on his hands, feet, and tummy. Inspired by one of our most popular characters, this plush toy is sure to be a playtime favorite for any child for years to come.

• 14"
• Requires 3 AAA batteries (included)

Peek-A-Boo is a friendly blue character who swings, rolls, bounces, summersaults and tiptoes into the hearts of little ones. You can see him on the babyfirst™ TV show Peekaboo I See You!.

Make playtime a hoot and a holler with this VocabuLarry Talking Plush Toy from babyfirst™. Featuring a cuddly exterior made with soft plush fabric, this interactive stuffed Larry toy plays words and phrases including “Hello!” “Goodbye!” and “Love you!” with five touch points on his wings, feet, and tummy. Inspired by one of our most popular characters, this plush toy is sure to be a playtime favorite for any child for years to come.

• 8.5"
• Requires 3 AAA batteries (included)

VocabuLarry (AKA Larry) is a cute and curious parrot with an appetite for learning new words. You can see him on babyfirst™ TV shows including Vocabularry, Larry’s Surprise Eggs, and Harry and Larry.

Keep your little one laughing during playtime with this GaaGaa Giggle Plush Toy from babyfirst™. Featuring a cuddly exterior made with soft plush fabric, this interactive stuffed GaaGaa toy giggles when she's bounced. Inspired by one of our most popular characters, this plush toy is sure to be a playtime favorite for any child for years to come.

• 12" 
• Polyester
• Requires 3 AG13/LR44 batteries (included)

GaaGaa is a cute and curious 18-month-old baby with a very rich inner world. You can see her and her best friend GooGoo on babyfirst™ TV shows including GooGoo and GaaGaa and My Color Friends.

Give your child a head start in school with our new interactive touchpad! Providing countless activities and supervised by top educational experts, the Play & Learn Touchpad will help make your child's learning process fun and entertaining!

For the littlest learners:

• Includes 4 Modes: Learn - An interactive approach to learning through exploration and engage your children's development, curiosity, and creativity with words and fun sounds; Basic and Advanced Quiz - Reinforce the learning experience with a fun activity; Music - having fun with music and learning about the world.
• Comes with 8 durable plastic (PP) learning cards (16 lesson pages) and volume control. Take learning activities on the go; perfect for long car or plane rides.
• Skills include alphabet, numbers, time, colors, fruits, shapes, animals, weathers, emotions, professions, music, transportation, and problem solving
• The learning cards graphic features images of favorite babyfirst friends
• Age recommended: 2-4 years old

Requires 3 AAA batteries (included)

No headphone jack on device

9" x 7.5" x 1"

Soft, huggable Rainbow Horse provides endless opportunities for imaginative play plus comfort for naptime, bedtime, and other transitions.

• 8"

Soft, huggable Harry the Bunny provides endless opportunities for imaginative play plus comfort for naptime, bedtime, and other transitions.

• 16"
• Polyester
• Hand wash

Make your little one's nursery even more comfortable with this GooGoo Lullaby Glow Plush Toy from babyfirst™. Featuring a cuddly exterior made with soft plush fabric, this stuffed GooGoo toy's belly gently glows and plays a soothing lullaby when you press his hand. Inspired by one of our most popular characters, this cute and lovable plush toy makes the perfect companion for snuggling up while enjoying a storybook.

• 12"
• Polyester
• Requires 2 AA batteries (included)

GooGoo is a cute and curious 18-month-old baby with a very rich inner world. You can see him and his best friend GaaGaa on babyfirst™ TV shows including GooGoo, GooGoo and GaaGaa, and My Color Friends.

Press Harry the Bunny's hand to see his belly gently glow and hear a soothing lullaby. He's the perfect bedtime companion.

• 13"
• Polyester
• Requires 2 AA batteries (included)

There's nothing like a super-soft lovey blanket to help a little one feel secure at naptime. Even better? This one incorporates cherished friend Harry the Bunny—it'll instantly earn a spot in your child's heart.

• 25" x 25"
• Polyester
• Plush head and arms
• Hand wash

Get ready for giggles with this GooGoo Bouncing Ball from babyfirst™. Featuring a world of motion and sound, this motorized stuffed GooGoo ball rolls and bounces on its own and plays the opening song from the TV show GooGoo. Parents will love the important moving, crawling, and gross motor skill development that happens as children interact with this playful jumping ball.

• 4.5” H x 4.5" L x 6" W 
• Requires 3 AAA batteries, batteries included
  

GooGoo is a cute and curious 18-month-old baby with a very rich inner world. You can see him and his best friend GaaGaa on babyfirst™ TV shows including GooGoo, GooGoo and GaaGaa, and My Color Friends.

Have fun charging up motor skills and hand-eye coordination with this adorable plush set featuring the Color Crew as the pins and starring Mr. Eraser as the bowling ball. Line them up, knock them down, and line them up again.

• 8" pins; 6" ball
• Rattle inside of the ball
• Polyester
• Hand wash

Get ready for giggles with this VocabuLarry Bouncing Ball from babyfirst™. Featuring a world of motion and sound, this motorized stuffed Larry ball rolls and bounces on its own and plays the opening song from the TV show Vocabularry. Parents will love the important moving, crawling, and gross motor skill development that happens as children interact with this playful jumping ball.

• 4.5” H x 4.5" L x 6" W
• Requires 3 AAA batteries, batteries included

VocabuLarry (AKA Larry) is a cute and curious parrot with an appetite for learning new words. You can see him on babyfirst™ TV shows including Vocabularry, Larry’s Surprise Eggs, and Harry and Larry.

The new amazing toy - Learning through culture, art & augmented reality! Brought to you by Boxies Experience the magic of Art & Augmented Reality with your kids. All you need is your device and Box Art™ —one high-tech toy with endless combinations. Each set includes: 10 cubes 20 cards 1 polyester bag

Get Started - Watch the videos

You may have tried many types of kids' toys, but nothing as cute and multi-functional as our Soft Building Blocks. With its soft, durable, and easy-to-stack blocks, you can see your little one develop their motor skills and sensory development. Different colors make stacking blocks exciting; You may also use it as a teether!

Details: 

• Embossed numbers, basic math symbols, animals, shapes, geometrical patterns, and fruits on the different sides of the building blocks
• BPA Free and made with food-grade silicone
• Storage bag included
• 12 blocks 
• Blocks are 2" x 2" x 2" 

Give your little ones the best playtime experience. The babyfirst Nesting and Stacking Cups are the perfect toy for all ages. Even from a young age, kids can learn colors, shapes, and numbers while playing with them. And when they get older, they can use them to practice math and build their motor skills. These cups will always be ready for whatever your little one is up to!

Details:

• Great for stacking, organizing, and counting
• Nesting cups can be cleaned and reused daily. All you need is soap, water, or a wet cloth and your clean-up is done!
• The lightweight and compact design for easy transportation!
• Use them at home, while traveling, for water play, beach play, and more!